We combine our user submitted reviews along with other reviews from Google, Facebook, Yelp, and the Public Utility Commission to grade providers.
Think Energy does one thing better than almost anyone in Texas: they tell you what you're actually paying.
Their Electricity Facts Labels are among the cleanest in the market, and their rates stay consistent across their own site, Power to Choose, and sponsored search results. That sounds like a low bar. It isn't — plenty of Texas REPs quote different numbers depending on how you arrived, and Think largely doesn't. If you've been burned by a plan that priced differently than advertised, that consistency is worth something.
The ThinkSmart thermostat program is a real value if you're comfortable with the trade. Ten dollars a month for letting them adjust your thermostat during peak demand is a fair exchange, though overriding the adjustment more than once in a month forfeits that month's credit.
The concern is regulatory, and it's recent. Think Energy's PUC complaint score has fallen sharply — as of July 2026 they sit at 2 of 5, down from the 3 we recorded previously, after a rapid decline from what had been one of the better complaint ratios in the state. Google review sentiment over the past year has turned more negative than positive. We don't yet know whether that's a temporary operational stumble or a durable change.
Transparent pricing, deteriorating service signals. Watch this one.
Think Energy is a retail electricity provider serving residential and commercial customers across the deregulated Texas market. The company operates as part of ENGIE's US retail business, and PUC complaint filings appear under the parent entity ENGIE Retail LLC rather than the Think Energy brand name.
Think operates in multiple deregulated states and offers natural gas service in some markets. In Texas, the lineup centers on straightforward fixed-rate plans without the free-nights, prepaid, or solar-buyback products that larger providers use to differentiate.
The company's notable Texas offering is ThinkSmart, a smart thermostat program that pays a $10 monthly bill credit — up to $120 a year — in exchange for allowing Think Energy to adjust your thermostat during peak grid demand. PUC certificate #10315, verified July 2026.
Our mission is to provide accurate and helpful data and content to help you make an informed decision when comparing energy providers.
Plans and Rates:
We review all available plans from every licensed energy provider. Then we rank the lowest available rate from each provider. Providers then receive a rating based on what percentile their lowest plan ranks.
For example, Provider A has the 3rd lowest-priced plan, while Provider B has the 45th lowest-priced plan out of 46 providers who submitted plans to PUC. Provider A will have a rating of 5, while Provider B will have a rating of 1.
Customer Service:
We scrape online reviews from Google, Yelp, BBB, and Trust Pilot to determine what customers are saying about the provider. The rating reflects the aggregate of all online reviews.
Renewable Options:
The rating system is based on the availability of renewable energy options. A 5-star rating is awarded to entities that offer a fully renewable option, signifying 100% renewable energy usage. A 4-star rating is given to those that provide a mix of energy sources, with more than 50% coming from renewable sources. Entities with renewable energy options exceeding the state average of 31.1% receive a 3-star rating, while those offering less than 31.1% renewable options are rated with 2 stars. Lastly, a 1-star rating is assigned to those with no renewable energy options, indicating a lack of commitment to sustainable energy practices.
PUC Rating:
The Public Utility Commission publishes a rating for each provider based on the number of formal complaints filed against the provider in comparison to how many customers they have.
For example, a provider with 10 formal complaints out of 10,000 customers would have a 1-star rating whereas a provider with 10 complaints and 1,000,000 customers would have a 5-star rating.
The GridHacker rating uses a weighted average that prioritizes rates and customer service over renewable options and PUC rating. We do this because we feel that for most customers price and service are the two most important factors when they are shopping for an electricity plan.
A good price per kWh in Texas typically ranges from 9 to 13 cents, depending on various factors such as the type of plan, market conditions, and location. Fixed-rate plans offer stable pricing, while variable-rate plans can fluctuate. It's important to compare different plans and providers to find the best rate for your energy needs. Using GridHacker, you can easily compare and enroll in plans from top providers directly on our website to ensure you're getting a competitive rate.
